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Daily Archives: May 5, 2020

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A stack of boxes in an office.

The 6 Elements that Make Brands Disappear

BrandingBy JP De SilvaMay 5, 2020Leave a comment

It’s no news; we’ve all seen brands morph into something legendary before disappearing as if they never existed. US Airways is one such example. Despite growing from a local airmail company to a regional carrier and becoming a storied airline brand, the big name still went into extinction after 76-years of solid existence. That’s not…

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