Increase Your Income 10x By Using A Marketing Dashboard

woman using her marketing dashboard on the computer to increase her income 10x

Wouldn’t it be nice to be able to see all of your marketing data in one easy-to-access location? By incorporating marketing dashboards, businesses can track every aspect of their campaign, while saving countless hours of data entry. Gone are the days of wasting valuable time manually documenting KPIs and other metrics.  Today, with a marketing […]

Avoid These Common LinkedIn Mistakes

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Soon after Linkedin emerged, business owners used the opportunity to expand their marketing campaigns. Today, LinkedIn is one of the best ways of getting your business in front of larger audiences. There are many benefits that come with marketing with LinkedIn. However, there are several things that businesses should avoid to maintain a positive presence […]

Why Using Marketing Analytics Is so Important

If you are a business owner with online operations, you understand the importance of using analytics to measure your marketing campaign’s performance. Without marketing analytics, there would be no way of knowing whether your marketing efforts are effective. When it comes to business marketing, the process of planning and implementing a campaign can take months […]

Using Reputation Management to Your Advantage

Whether you are a new or long-time business owner, implementing reputation management practices can work wonders for your online presence. For businesses that depend entirely on online traffic in order to meet and grow sales, a positive reputation is not only desirable but crucial for continued success. However, regardless of physical or virtual structure, every […]

Finding the Right Marketing Software for your Business

marketing software

A few decades ago, in the stone age, all business marketing was conducted manually. While there may have been a team of people involved in a campaign, each individual did their part in bringing the ideas from conception to implementation—without the help of marketing software. As you can imagine, this archaic strategy for marketing required […]

5 Things to Avoid when Using LinkedIn Automation

automated linkedin marketing

Unless you have been living under a rock, then you are probably aware that LinkedIn has become one of the most powerful tools for business owners. So, too, has LinkedIn automation. What started as a social networking app for professionals to connect with others in their field has, in recent years, turned into a marketing […]

Performing an SEO Audit: The Ultimate Guide for Marketers

a man doing a SEO audit

Any brand needs to be able to effectively build their consumer market. Doing so boosts its business profits, and customers spread the word about the brand. However, outshining other brands that offer similar services is no easy task. Much effort needs to be placed in the brand’s marketing strategy. Part of that strategy involves optimizing […]

Building a Great SEO Strategy: Avoid Falling for These SEO Myths!

SEO strategy

Google search engine results are a field of intense competition for the top spot of SEO rankings. SEO, or search engine optimization, is basically a strategy to stand out among other search results when users look up certain keywords. Keywords are words that marketers add within written content to improve the SEO of a company’s […]

The #1 SEO Mistake: Relying on Only One Keyword Research Method

keyword research concept image

Brands always have to market their services on their websites. They may hire a copywriter to write a “services” page or other content describing who they are as a company. However, there are millions of competitors offering the same services to the same consumer market. That is why it is important for the company to […]

3 Instagram SEO Practices to Boost Your Marketing Efforts

Instagram app open on a smartphone

One of the most active and dynamic social media outlets in the world is Instagram. Since 2010, Instagram has been a platform for billions of users to share photos of an endless amount of places, people and much more. Additionally, the social media giant has evolved to enable users to post videos or reels. Doing […]