A perfect marketing strategy may seem like an impossible dream. Even for those who have years of experience in the field. Do you currently have a failing marketing strategy? If your strategy isn’t giving you the results your company deserves, it could be time to debug your marketing plans. And, fix the errors so that…
Influencer marketing has been gaining steam over the last couple of years. It has become a powerful strategy that allows businesses to increase brand awareness, expand their online reach, and build a positive reputation through influencers’ advocacy. With the allure of these prospects, it’s natural to jump on the influencer bandwagon without giving it much…
It’s no news; we’ve all seen brands morph into something legendary before disappearing as if they never existed. US Airways is one such example. Despite growing from a local airmail company to a regional carrier and becoming a storied airline brand, the big name still went into extinction after 76-years of solid existence. That’s not…
Summer is a difficult time for business, especially right now with COVID-19. Depending on your industry, consumer demand can dive to an all-time low as people avert their eyes from usual channels while on vacation or because they’re skipping their vacation. So, what do you do? The good news is, you don’t have to succumb…