5 Tips to Identify Which KPIs Are Best for Your Business

KPIs or KPI (key performance indicator) concept picture, man writing on laptop to search for KPIs

KPIs, or key performance indicators, are resources that give insight into a specific area that can improve business. There are many different kinds of key performance indicators, ranging from client to sales, that can influence how a business operates. Key performance indicators give a statistic that is used to analyze how well a business is […]

Marketing KPIs: What Are They? What Are Their Benefits for Businesses?

marketing KPIs (key performance indicator) concept image

Marketing KPIs are key performance indicators that help improve and identify the cause of performance. If you are concerned about business and market growth, they can help identify why and how a business is acting the way it is. Using this same strategy, marketing KPIs can also be essential in incorporating a new campaign to […]